Overview
Lynx produces the Google Cloud Summit on an annual basis. Our challenge is to ensure each event is more captivating than the last. Through meticulous planning and design to execution and onsite management, no detail goes unmissed.
In 2022, we were appointed to launch Google Cloud 35th region in Israel. Our solution was a series of events to generate buzz – Office Launch Party, Leaders Connect and Google Cloud IL Summit – Region Launch.
The launch events were a resounding success. Over 4,500+ visitors attended the summit and we supported 24 partners. The feedback we received was overwhelmingly positive, with attendees praising the seamless execution and engaging activities.
Concept
We begin by working closely with Google Cloud’s marketing team to understand their vision and goals. Then we develop a comprehensive event plan that includes everything from venue selection and design to budget and onsite event management.
Results
The launch of Google Cloud’s 35th region was a big hit. It began with an office Launch Party, building excitement for the region’s launch.
Customers and partners were invited to celebrate at 2 unforgettable events, Leaders Connect & IL Cloud Summit.
Leader’s Connect, a C-level leadership event for hundreds of executives from top Israeli companies. Highlights include keynote lectures, live musical performance and catering provided by celebrity Chef Haim Cohen.
IL Cloud Summit: 4,500+ IT decision makers and developers attended the flagship tech festival. Featuring keynotes by Google Cloud senior executives, 60+ sessions, 6 tracks, Google Cloud Showcase, 24 partner booths, Cloud Hero skills challenge, 4 #IamRemarkable workshops, product demos, startup boulevard, 108 featured customers, and lots of positive feedback.
Event Greening We reduced our carbon footprint by utilizing Watergen water tech, creating water from air, for all drinking water. We also supplied reusable water bottles to all attendees, saving 45,000+ plastic cups.